Green Choice Proteins, an Australian plant-based nutrition company, today announced it will participate in the 2026 ECRM Vitamin, Weight Management & Sports Nutrition Session, taking place September 14-17 in Palm Beach Gardens, Florida.
The event brings together major health, specialty, food, drug, and mass retail buyers with emerging and established brands seeking to expand their presence in the U.S. marketplace. Green Choice Proteins will introduce its Australian-made plant nutrition products while discussing future retail distribution opportunities in the United States.
Founded in Victoria, Australia, Green Choice Proteins develops clean-label plant nutrition products made with Australian-grown pea and faba proteins. The company emphasizes ingredient transparency, everyday usability, and thoughtfully developed formulations designed to fit modern lifestyles.
"Our participation in ECRM represents an exciting opportunity to introduce Green Choice Proteins to leading U.S. retailers," said Puneet Chawla, Founder of Green Choice Proteins. "American consumers are increasingly looking for clean-label nutrition products that combine quality ingredients, great taste, and transparency. We look forward to sharing our philosophy and discussing how our Australian-made products can meet those evolving expectations."
Green Choice Proteins says its products are manufactured in Victoria, Australia, with a focus on formulation integrity, responsible sourcing, and sustainability. The company's approach centers on creating plant-based nutrition products that consumers can easily incorporate into everyday routines, whether in smoothies, breakfast recipes, baking, or other daily meal occasions.
Among the products Green Choice Proteins expects to discuss with prospective retail partners are:
Chocolate Flavored Protein Powder - Plant-Based Protein
-
35.3g plant protein per serving
-
Made with Australian-grown pea and faba
-
Features pure cocoa powder and coconut milk powder
-
Contains omega-3 from linseed
-
No artificial colours, flavours, or fillers
Vanilla Flavored Protein Powder - Plant Based Protein
-
34.9g plant protein per serving
-
Designed for smoothies, oats, baking, and everyday nutrition routines
-
Made using Australian-grown plant proteins
-
Includes omega-3 from linseed
-
Clean vanilla flavor profile without artificial additives
Salted Caramel Flavored Protein Powder - Plant Based Protein
-
34.9g plant protein per serving
-
Combines caramel sweetness with balanced salted notes
-
Made using Australian-grown pea and faba
-
Includes omega-3 from linseed
-
No artificial colours, flavours, or fillers
According to the company, participation in ECRM reflects Green Choice Proteins' broader strategy of building relationships with U.S. retailers as demand continues to grow for premium plant-based nutrition products with clean-label ingredients and transparent sourcing.
"We believe Australian-made plant nutrition offers a compelling opportunity for U.S. retailers seeking differentiated products for today's wellness-focused consumers," added Chawla. "ECRM provides an outstanding environment for meaningful conversations with retail buyers, and we're excited to introduce Green Choice Proteins to the U.S. market."
For more information, visit Green Choice Proteins.
About Green Choice Proteins
Based in Victoria, Australia, Green Choice Proteins is a family-owned plant-based nutrition company focused on delivering clean, functional daily nutrition for modern lifestyles. Using premium Australian-grown pulses and manufacturing in a state-of-the-art facility in Victoria, the company combines high-quality plant protein with thoughtfully selected functional ingredients to support everyday wellness, performance, and recovery. Built on a philosophy of transparency, sustainability, and formulation integrity, Green Choice Proteins creates clean-label nutrition products with no artificial colours, flavours, or fillers, helping consumers simplify their wellness routines with trusted, Australian-made plant-based nutrition.
Follow Green Choice Proteins on Instagram and Facebook.
