Sunlight Media LLC, a Los Angeles-based web design and digital marketing agency operating since 2011, has announced the launch of dedicated dental marketing services for practices across Los Angeles County. The new service line leverages the agency's extensive healthcare web development experience to address the unique needs of dental practices, including website design and development, local SEO, Google Business Profile management, paid search, and website accessibility compliance.
The agency has previously built and maintained websites for a variety of healthcare organizations, including medical device suppliers, behavioral health providers, healthcare nonprofits, and academic institutions such as USC and UCLA. This background informs Sunlight Media's approach to serving dental practices, which face similar challenges around patient privacy, accessible patient-facing documents, and local search visibility.
“Dental practices compete in one of the most local markets there is,” said Angelo Frisina, founder and CEO of Sunlight Media. “A patient searching for a dentist is almost always searching within a few miles of where they live or work. That makes local search visibility and a fast, accessible website far more valuable to a practice than a broad national marketing strategy.”
Frisina emphasized that website accessibility is an often-overlooked area for many practices. “Practices publish patient forms, privacy notices, and post-operative instructions as PDFs, and those documents are frequently unreadable to patients using assistive technology. It is a straightforward thing to check and fix, and most practices have never looked.”
Sunlight Media’s dental marketing services encompass custom website design and development on WordPress, local SEO and Google Business Profile optimization, Google Ads and paid search campaign management, WCAG 2.1 AA accessibility review and remediation, and content development for practice websites. The agency operates from two Los Angeles offices, in the Downtown Arts District and Santa Monica, and serves practices throughout the greater Los Angeles area.
For dental practices seeking to enhance their online presence, Sunlight Media offers consultations at their dental marketing page or by calling 323.868.3581. This launch underscores the growing importance of digital marketing in healthcare, particularly for local service providers like dentists.
