OMRON Healthcare Co., Ltd. has announced the U.S. launch of the VIVA 360+ Full-Body Smart Scale, a connected body composition monitor that tracks up to 18 metrics and introduces an Athlete Mode. The launch matters because it reflects a broader shift in how people approach health and fitness: body weight alone is increasingly seen as an incomplete measure of progress, especially as more consumers pursue active lifestyles and seek to understand changes in body fat, muscle, and water. According to the company, the device combines full-body measurement with integration into the OMRON Connect app, allowing users to track trends over time through numerical values and graphs. The product is available in the U.S. starting October 13, with rollout to other markets expected in the coming months.
The timing of the launch is significant. Obesity and other lifestyle-related conditions remain major public health concerns, and the growing use of GLP-1 medications for diabetes and weight management is driving greater interest in monitoring body composition changes. As patients lose weight, they often want to know whether they are losing fat or muscle, and whether their body water and bone mass are stable. By providing segmental analysis of the arms, trunk, and legs, including skeletal muscle and subcutaneous fat, the VIVA 360+ aims to give users a more complete picture of how exercise, diet, and lifestyle choices affect their bodies. New indicators such as body water percentage, bone mass, and fat-free mass further support that goal.
A key differentiator is Athlete Mode. Standard body composition algorithms can be less accurate for people with higher muscle mass relative to their BMI, such as runners and strength-training enthusiasts. Athlete Mode uses athlete reference data to provide tailored measurements. This matters because it could make the device more useful for a wider range of users and reduce the frustration of misleading readings. As Susan Rappin, Executive Director of Marketing at OMRON Healthcare, Inc., noted, the goal was to expand the information users gain from daily measurement while keeping the experience simple and accessible. Alice Koehler, Managing Director of OMRON Healthcare, Inc., added that building on more than 30 years of expertise in body composition monitoring, the VIVA 360+ helps people better understand how their bodies are changing and empowers them to make informed decisions for long-term health.
For a detailed product description, readers can visit the OMRON VIVA 360+TM Smart Scale - OMRON Healthcare, Inc. page. The full press release is available at https://healthcare.omron.com/press-releases/omron-healthcare-launches-viva-360-plus-us, and more information about the company can be found at https://omronhealthcare.com/. The original release is also accessible via www.newmediawire.com.
The VIVA 360+ enters a competitive connected health market, but its emphasis on comprehensive metrics and athlete-specific algorithms could appeal to consumers who are serious about fitness and preventive care. As GLP-1 use continues to rise, tools that track body composition rather than just weight may become increasingly valuable for both patients and healthcare providers. OMRON's move signals that the company sees body composition monitoring as a key part of its broader vision of preventive care, and the U.S. launch could set the stage for further innovation in home health technology.
