Lowe Group, a top 20 financial PR and digital marketing agency, has appointed Stacy Vogel Davis as its new Media & Client Services Director. The move signals a strategic effort to deepen the firm's ability to secure media coverage for asset and wealth management clients by leveraging Davis's two decades of journalism and communications experience.
Davis's career began in newsrooms, where she spent nearly a decade covering complex beats. At the Milwaukee Business Journal, she reported on banking, small business, technology, retail, restaurants, and tourism, and authored the Table Talk column and blog. She also served as associate editor, overseeing awards sections such as Forty Under 40 and Women of Influence. Her broadcast experience includes appearances as a business news commentator on Fox 6-WITI TV, 620 WTMJ Radio, and WUWM's Lake Effect. Earlier, she was a reporter at The Janesville Gazette, covering local government, schools, business, and Rock County, after internships at the Kenosha News and the Daily Herald.
Transitioning to communications, Davis most recently served as communications director for The Water Council, a global nonprofit advancing water innovation. There, she built relationships with national, trade, and local media, securing coverage in outlets including Forbes. She also more than doubled the organization's LinkedIn following and led branding and launch strategy for a water stewardship verification program. Previously, she led public relations and publications for the Zoological Society of Milwaukee, providing communications leadership for a $25 million capital campaign launch.
Jody Lowe, president and founder of Lowe Group, emphasized the value of Davis's newsroom background: "Stacy spent years on the other side of the pitch, covering banking and business, so she knows what makes a story worth a reporter's time and what doesn't. That newsroom instinct, combined with her in-house experience managing communications programs, is exactly what our asset management and wealth management clients need as they compete for attention in the crowded financial media."
Davis holds a bachelor of science degree in journalism, with a minor in Spanish, from Northwestern University. Her hiring underscores a growing trend in financial PR: the need for professionals who understand both the media's demands and the intricacies of investment products. By adding a seasoned journalist to its ranks, Lowe Group aims to help clients cut through the noise and achieve meaningful visibility.
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