Jason McDonald Consulting, a digital marketing consultancy specializing in SEO, Google Ads, and social media, announced that Dr. Jason McDonald's newest book, 'AI and Marketing: A Practical Tutorial on Artificial Intelligence and Marketing,' has received its first ten reviews on Amazon. The milestone highlights the growing interest in practical AI applications for small-business marketing.
'AI is the 'new kid on the block.' Everyone seems to want to use it, and there is quite a bit of confusion on how to use AI in practical ways to do better marketing,' said Dr. McDonald, Director of the JM Internet Group and instructor at Stanford Continuing Studies. 'My goal in writing the book was to create a practical guide that explains how marketers can use AI effectively and in a common sense way.'
The book is part of Dr. McDonald's 2026 Marketing series, which covers SEO, Google Ads, social media marketing, and artificial intelligence. Rather than treating AI as magic, the book presents it as a tool to improve efficiency, generate ideas, analyze data, and reach customers better. It is available on Amazon in paperback and Kindle formats.
More information on the book can be found at jasonmcdonald.org/seo/ and www.jm-seo.org/books/ai-and-marketing/. The book explains a 'task-based' approach, asking how AI can help with specific tasks like brainstorming content, conducting market research, analyzing data, improving advertising, and providing tech support for platforms like Google Ads, META ads, and TikTok. It also includes an appendix of current AI tools.
The book reflects Dr. McDonald's growing emphasis on AI within his Stanford Continuing Studies course, to be taught in January 2027, which dedicates a full week to AI and marketing. Students explore how AI impacts SEO, content marketing, social media, online advertising, analytics, and customer behavior, learning to evaluate and integrate AI tools into real workflows.
Dr. McDonald also offers expert witness services in SEO, Google Ads, and social media, detailed at www.jasonmcdonald.org. The book's milestone underscores the importance of accessible AI education for marketers navigating a rapidly changing digital landscape.
