GBK Brand Bar, in partnership with Meals on Me, hosted the official backstage gift lounge during the two days of rehearsals for the 40th Annual Rock & Roll Hall of Fame Induction Ceremony. The event took place in Los Angeles and catered to some of the biggest names in music, including inductees Cyndi Lauper, Big Boi of Outkast, and members of Soundgarden and Bad Company. Other notable guests included Janelle Monáe, Taylor Momsen, Jimmy Jam, Mick Fleetwood, Spinderella and Sandra Denton of Salt-N-Pepa, Teddy Swims, Nathaniel Rateliff, Susan Tedeschi and Derek Trucks of Tedeschi Trucks Band, DJ Swiff of Outkast, Christopher Reid and Christopher Martin of Kid 'n Play, Herby Luv Bug, JID, and many more.
These music legends and industry icons were treated to an impressive array of luxury gifts and experiences spanning beauty, wellness, travel, and technology. Featured brands included Yassi's Butta organic salve, Balm of Gilead Handcrafted sustainable skincare, Ritualslane luxury skincare, Oro Ventro Parfum from Dubai, and APMZEE supplements. Guests also received travel experiences such as stays at The Sun Rose West Hollywood on the iconic Sunset Strip, Sailrock Resort South Caicos, and JW Marriott Crete Resort & Spa in Greece, courtesy of Beau Monde Traveler. Food and beverage offerings included MASA Chips tortilla chips, Jam Vino by Chef Lorious wine-infused jams, Graza single-origin olive oil, and See's Candies. Fashion and accessories were highlighted, featuring Room 101 hand-designed sterling silver jewelry, SOLSET music-inspired couture, The Stoned Aesthetic wearable crystal art, and Varsity Made custom varsity jackets.
Rounding out the lineup were unique luxury items such as Dan Clark Audio high-end headphones, Cat Cora's Little Kitchen Academy culinary tools by Cutlery Pro, ECAR Group golf carts, JURA high-tech coffee machines, Action Takers Publishing ghost-writing services, Foton Pearled Candles clean-burning candles, HiFiMan audio products, Lola Blankets, and Weddell Water's innovative water filtration systems. The press wall inside the green room was designed by The Stoned Aesthetic, incorporating their signature crystal-inspired aesthetic.
In support of the Rock & Roll Hall of Fame Foundation, participating artists signed exclusive auction pieces including a custom ECAR Group golf cart, a high-end JURA coffee machine, and a guitar donated by Meals on Me to help raise funds for the organization's ongoing initiatives. Additional talent that supported the auction by signing the items included Cyndi Lauper, Beck, Missy Elliott, Flea, Killer Mike, Iggy Pop, Brandi Carlile, Doja Cat, Raye, and Chappell Roan.
GBK Brand Bar has been a fixture at high-profile events including the Academy Awards, Emmys, Golden Globes, Grammys, Sundance Film Festival, and the Rock & Roll Hall of Fame Induction Ceremony. For more information, visit gbkbrandbar.com.
