First Choice Window Solutions, a family-owned window and home exterior company based in Bulverde, Texas, is expanding its service area south to Corpus Christi and introducing European tilt-and-turn windows to the Texas market. The move follows strong demand at a recent Corpus Christi home show, where the company was one of only three window companies exhibiting and several homeowners signed on after reporting that larger window companies had declined to service their area.
The expansion matters because it brings a product uncommon in Texas—tilt-and-turn windows—to homeowners from San Antonio through the Coastal Bend. Unlike the sliding and single-hung windows found in most Texas homes, a tilt-and-turn window operates with one handle: it tilts inward at the top for secure ventilation, or swings fully open like a door for easy cleaning and fresh air. Multi-point locking seals the window tightly when closed. The windows are made to order in Poland by Oknoplast, a European manufacturer of high-performance uPVC windows, and are available in aluminum and uPVC vinyl frames, in 68 color options, with coastal-grade models suited to Gulf Coast conditions. The manufacturer has described Texas as its hardest market to crack, which leaves the style largely untapped across the state.
“Coastal Bend homeowners deserve the same quality and attention as anyone in San Antonio,” said Gabrielle Cervantes, co-owner of First Choice Window Solutions. “We kept hearing from people who couldn’t even get a big company to come out to their house. We’ll come out, we’ll educate you, and we’ll install it right.” Jonathan Cervantes, co-owner, added, “These windows change the whole experience of a home, from how they look to how they operate. It’s the newest and most exciting thing we offer. And if a homeowner isn’t ready for a European window, we carry a full range of other options, including the name brands people already know and trust.”
The company’s local ownership structure also positions it to compete on price. With no fleet of trucks or network of statewide offices, First Choice passes its lower overhead on to homeowners. “We’re not price gouging because we don’t need to,” Jonathan said on a recent episode of The Building Texas Show. “We don’t have 75 trucks in the field or 20 offices across the state. We want people to know they can get a quality, name-brand window at a much lower cost.” Beyond windows, First Choice installs doors, siding and sunrooms, handling every exterior project below the roofline.
Homeowners from San Antonio to Corpus Christi can schedule an in-home consultation at firstchoicewindowsolutions.com. The company also offers a downloadable spec sheet on the tilt-and-turn line and will staff booths at upcoming home shows in November and January, where homeowners can see samples in person and talk directly with the owners.
