Entertainment Expo Hong Kong 2026 will take place from 15 March to 19 April, spanning four major fields—film, television, music and digital entertainment—and bringing together eight flagship events. The Expo serves as a vital platform connecting innovators and industry leaders across the global film and entertainment industries, fostering exchanges among local, Asian and international practitioners. This year’s Expo has invited Leon Lai as Hong Kong Entertainment Ambassador to help promote Hong Kong as a leading hub for film and entertainment in Asia.
Entertainment Expo Hong Kong is spearheaded by the Hong Kong Trade Development Council (HKTDC), with sponsorship from the Cultural and Creative Industries Development Agency (CCIDA), the Film Development Fund, and the Culture, Sports and Tourism Bureau of the Government of the Hong Kong Special Administrative Region. This year’s Expo features eight major events: the Hong Kong International Film and TV Market (FILMART); Hong Kong International Film Festival (HKIFF); Hong Kong Film Awards (HKFA); Asian Film Awards; Digital Entertainment Summit; EntertainmentPulse; Hong Kong - Asia Film Financing Forum (HAF); and the Microfilm Production Support Scheme (Music). The Expo’s kick-off ceremony will be held on 17 March at the Hong Kong Convention and Exhibition Centre. The occasion will also mark the 30th edition of FILMART and the 50th edition of HKIFF, reinforcing the significance of this milestone year.
Organised by the HKTDC, the 30th edition of FILMART will be held at the Hong Kong Convention and Exhibition Centre (HKCEC) from 17 to 20 March. This year’s event brings together more than 790 exhibitors from over 30 countries and regions, with more than 30 regional pavilions representing Chinese Mainland and international markets, including France, Italy, Korea, the United Kingdom, the United States, and ASEAN members such as Cambodia, Malaysia, Thailand, and Vietnam. FILMART also welcomes first-time exhibitors from various emerging markets, demonstrating its role as Asia’s leading entertainment content marketplace and a vital catalyst for global cultural exchange and collaboration in the screen industry.
This year’s FILMART events feature comprehensive upgrades, including the second edition of Producers Connect, jointly organised by the Culture, Sports and Tourism Bureau, CCIDA, the Hong Kong Film Development Council, and HKTDC. In collaboration with 10 international film institutions, the event will gather over 100 global and Hong Kong producers to introduce regional film production and funding initiatives, fostering cross-regional collaborations and co-productions. Highlights include a keynote forum featuring renowned local director Peter Chan and Golden Globe-winning producer Janet Yang, who will share cutting-edge insights on international co-production strategies.
Furthermore, the AI Hub, organised by the HKTDC and co-organised by the Association of Motion Picture Post Production Professionals, will expand its scale, bringing together leading artificial intelligence and technology companies—including Alibaba Cloud, Kling AI, MiniMax, Vidu, and more—alongside local academic institutions such as the University of Hong Kong, the Hong Kong Academy for Performing Arts, and Lingnan University. Additionally, the newly launched AI Academy, funded by CCIDA and the Film Development Fund, will host over 15 thematic workshops, demonstrating how to leverage AI tools to efficiently produce high quality film and animation content.
Entering its 50th edition, HKIFF will take place from 1 to 12 April, reaffirming its status as one of Asia's most enduring and respected film festivals. This milestone year adopts the theme "50 and Beyond: Framing the Future", celebrating both the festival's rich heritage and its commitment to innovation. Actors Angela Yuen and Tony Wu will serve as this year's ambassadors, while acclaimed actress Gingle Wang and Thailand's Metawin Opas-iamkajorn have been appointed Asian Visionary Ambassadors. A special exhibition and a collaboration with the Hong Kong Philharmonic Orchestra for the Asian premiere of "In the Mood for Love in Concert" will further mark the occasion.
The 44th Hong Kong Film Awards will be held on 19 April at the Hong Kong Cultural Centre. This year’s entries demonstrate the diverse creative strength of Hong Kong cinema, with Sons of the Neon Night leading with 12 nominations, followed closely by Back to the Past with 11 nominations.
The 19th Asian Film Awards proudly presents three masterclasses, Hong Kong premieres of selected Asian titles, and creator-to-creator “In Conversation” sessions, with esteemed guests including Zhang Ziyi, Jia Zhangke, and Squid Game creator Hwang Dong-hyuk.
The 15th Digital Entertainment Summit will take place on 19 March as a FILMART flagship event, themed “Animation Without Borders: Creating, Financing and Expanding Animation IP Worldwide.” Featured speakers include Sai Abishek of Warner Bros. Discovery and Aurélien Dirler of France’s CNC, who will share insights into IP development strategies and monetisation pathways.
Organised by the HKTDC, EntertainmentPulse will be held concurrently with FILMART, gathering global film and television industry leaders to provide insights into trending topics including artificial intelligence, video streaming, financing and investment, micro-short dramas, co-productions, and animation.
The 24th Hong Kong - Asia Film Financing Forum (HAF) will take place from 17 to 19 March, featuring 42 shortlisted projects from 22 countries and regions. All shortlisted projects will be presented alongside FILMART, enabling project teams to engage directly with industry professionals and advance both regional and international partnerships.
The 13th Microfilm Production Support Scheme (Music) will hold its Awards Ceremony cum Selected Works Screening on March 20 at Theatre 2, HKCEC. The Scheme aims to nurture local advertising and film production talents, providing production funding for 21 projects under the Tier "Advertising Production Start-ups" and 10 projects in the Tier "Small Advertising Production Enterprises."
For more information, visit the Entertainment Expo website at https://eexpohk.hktdc.com/en/.
