Conversion Logix, a marketing and technology company serving the multifamily, senior living, and student housing industries, announced the appointment of Mark Musburger as Chief Financial Officer. Musburger brings over two decades of finance leadership across high-growth technology companies, with expertise in strategic CFO leadership, FP&A, and scaling organizations through disciplined financial planning.
Most recently, Musburger served as CFO at Banzai International, Inc., and previously held CFO roles at Corvee and Synclive.com. He also held senior finance leadership positions at Identity Digital, Avalara, Solavei, and T-Mobile. His appointment comes as Conversion Logix expands its data and platform capabilities, including investments in AI and predictive leasing technology.
"Mark is a proven finance leader with the experience and strategic mindset we need as Conversion Logix continues to grow and evolve in the AI era," said Andrew Cederlind, President and COO of Conversion Logix. "We're adding new clients across key housing sectors while expanding our data and platform capabilities, including investments in AI and predictive leasing technology. Mark's background scaling tech organizations makes him the right leader to help ensure we can keep growing while continuing to invest in innovation."
Musburger expressed enthusiasm about joining the company at a pivotal moment. "The company is uniquely positioned at the intersection of marketing performance and technology for the housing industry. I'm looking forward to helping build the financial foundation that enables continued innovation, smart investment in product development, and long-term value for customers," he said.
Conversion Logix is known for its proprietary attribution platform, CLiQ, which replaces guesswork with data-driven certainty in digital engagement. The company helps property management teams convert interest into leases through innovative advertising solutions. For more information, visit conversionlogix.com.
The appointment of Musburger signals the company's commitment to financial discipline as it scales operations and invests in AI-driven technologies. With his experience in high-growth tech firms, Musburger is expected to help Conversion Logix maintain its trajectory while ensuring sustainable growth and innovation in the housing sector.
