A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ) announced its expansion into the toy retail sector with purchase orders totaling 2,000 smart carts from Toys “R” Us Israel and The Red Pirate, two leading Israeli toy retail chains. The orders are under 60-month agreements with a minimum contract value of $15 million, excluding additional retail media revenues. Deployment is scheduled to begin in the third quarter of 2026, marking A2Z Cust2Mate's first entry into a new retail vertical and highlighting the versatility of its smart cart platform.
The smart carts enable real-time shopper engagement, personalized promotions, and in-cart retail media monetization while providing retailers and brands with actionable insights into customer behavior and campaign performance under a shared advertising revenue model. This move into toy retail underscores the adaptability of the company's technology beyond its initial focus on grocery and general retail.
According to the press release, the smart carts are equipped with multiple layers of security for accurate recognition and transaction integrity. The modular, all-in-one detachable panels transform legacy shopping cart fleets into intelligent platforms that deliver a range of benefits, including streamlined operations and optimized merchandising through data-driven insights.
The collaboration with Toys “R” Us Israel and The Red Pirate is expected to enhance the shopping experience for customers by allowing them to bypass checkout lines while receiving real-time customized offers and product recommendations. This enhanced customer experience boosts satisfaction and loyalty while helping retailers streamline operations.
A2Z Cust2Mate Solutions Corp. creates innovative solutions for complex challenges, bringing innovation, ease, excitement, and value to retailers and shoppers. The company’s flagship smart cart solutions are transforming brick-and-mortar retail, bridging online and in-store shopping through interactive technology that guides and informs customers. Cust2Mate’s AI-driven smart carts personalize every in-store journey, turning routine trips into engaging, rewarding experiences.
For more information about the announcement, visit https://ibn.fm/YX5H9. To view the latest news and updates relating to AZ, visit the company’s newsroom at https://ibn.fm/AZ.
