33rd Hong Kong International Optical Fair Draws 12,000 Buyers, Highlights Smart Tech and Sustainability

The 33rd Hong Kong International Optical Fair concluded with 12,000 buyers from 92 countries, emphasizing smart technology and sustainable eyewear as key industry drivers.

Chicago Metrowire Staff
Technology
33rd Hong Kong International Optical Fair Draws 12,000 Buyers, Highlights Smart Tech and Sustainability

The 33rd Hong Kong International Optical Fair, organized by the Hong Kong Trade Development Council (HKTDC) and co-organized by the Hong Kong Optical Manufacturers Association (HKOMA), concluded successfully on November 7, 2025, attracting some 12,000 buyers from 92 countries and regions. Buyers from outside Hong Kong primarily came from the Chinese Mainland, Taiwan, India, Japan, Korea, the US, and ASEAN countries such as Indonesia, Malaysia, the Philippines and Thailand, reinforcing the fair’s role as an important platform to connect with global buyers.

Jenny Koo, Deputy Executive Director of HKTDC, said: "As a premier sourcing platform for the industry, the Optical Fair brought the world's leading eyewear brands together with innovative technologies and eco-friendly designs. The event featured a series of compelling activities including industry seminars, design competition, and eyewear parades, all of which play pivotal roles in fostering collaboration and networking within the industry."

The fair, themed “Bright Eyes • New Horizons”, showcased contemporary products that align with key market trends - “smart technology”, “sustainability”, “silver healthcare” and “functionality & design” - highlighting the industry’s achievements in technological innovation and sustainable development. Exhibitors introduced various products that blend functionality and aesthetics by integrating elements such as artificial intelligence and eco-friendly materials, catering to diverse market needs.

The spotlighted Brand Name Gallery showcased over 200 renowned brands from around the world, including BIG HORN and P+US from Hong Kong, MINIMA from France, STEPPER from Germany, United Colors of Benetton from Italy, Masunaga since 1905 and MATSUDA from Japan, Nano Vista from Spain, Ted Baker from the United Kingdom, together with new participating brands such as SUEEY.MASADA from Chinese Mainland, JULBO and SABINE BE from France, SASAKI and PTOLEMY48 from Japan, NIMOME from Korea, Collections Marcus Marienfeld from Switzerland, and THRASHER from the US.

Shenzhen MUEDO Technology Co., Ltd. from the Chinese Mainland presented its U10 Dual-Mode Smart Reading Glasses, featuring auto-focusing lenses and Hi-Fi stereo sound to target the silver market. Overseas Sales Manager Helen Zhuang stated: "We received inquiries from buyers in Italy, Germany, the US, India, among others, and are currently negotiating a collaboration with an Italian buyer with an expected order value of US$500,000."

In response to the rise of Environmental, Social, and Governance (ESG) initiatives, many eyewear brands have launched sustainable glasses featuring recycled materials. Hong Kong exhibitor Winky International Limited offers collections of eco-friendly sunglasses and optical frames made from biodegradable materials. Founder and Creative Director Kevin Ching said that the fair's three thematic labels, including the "Green Solutions Suppliers" label, helped attract buyers to their booth. He said they have connected with 20 buyers from Indonesia, Vietnam, South Africa, and the Chinese Mainland, including a potential order of US$1 million from an Israeli agent with 260 retail points.

The Optical Fair attracted buyers from around the world, including prominent international buyers such as the Mondottica Group representative for Australia, Brazil's VISTA IMPORT, leading European industry players like the Asia-Pacific representative of France's Kering Eyewear, Germany's Fielmann Group, and the Asia representative of UK's Specsavers, India's eyewear giant Lenskart, Indonesia's Grand Optik, Singapore's Capitol Optical, and the United States' Euro Vision International.

Caitlin Northup, Vice President of Operations for US-based wholesale distributor Eyenavision, said: "We aim to explore new suppliers and strengthen relationships with existing suppliers by attending the Optical Fair. We met with 20 exhibitors and have already placed onsite orders totaling US$500,000 with two exhibitors from the Chinese Mainland for lenses."

Optisero, S.L. from Spain, a family business with a 30-year history in the optical industry, has attended the fair every year for the past twenty years. Joint Administrator Antonia Rivas said: "We connected with 20 potential suppliers at the fair. Our overall sourcing budget for suppliers we met at the fair will be around EUR2 million annually."

The HKTDC and the Hong Kong Optical Manufacturers Association co-organised The 25th Hong Kong Eyewear Design Competition, themed “Blending Tradition and Technology”, to promote innovative design and technology within the local eyewear industry. The Open Group champion, “Be With You,” designed by Fung Wai-kuen, automatically alerts family members via bluetooth-connected smartphones when the wearer falls or presses an emergency button, reducing accident risks for the elderly. This design also won the “Made-to-Sell Award”. In the Student Group, Shum Chui-shan's "Unique Perspectives" won first place, incorporating traditional Chinese butterfly symbols and tie-dye techniques.

The fair continues to adopt the EXHIBITION+ hybrid model, seamlessly integrating online and offline elements. Exhibitors and buyers can connect through the Click2Match online smart business-matching platform until 14 November. During the physical event, buyers can also use the Scan2Match function on the HKTDC Marketplace App to scan exhibitors’ QR codes, bookmark favourite suppliers, and access product details, enabling engagement before and after the fair.

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